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Duluth Trading Company Is Coming To Red Wing « Back to Search Results


The City, Port Authority and HRA worked together to help the rapidly growing retailer finalize its decision to locate a new store in Red Wing

(Red Wing, MN) – Efforts to bring more retail energy to Red Wing have taken another step forward in the form of a new Duluth Trading Company store that will open this summer in the historic downtown area.  Duluth Holdings Inc. (dba, Duluth Trading Company), a lifestyle brand of men’s and women’s casual wear, workwear and accessories based in Belleville, WI, has announced it will open a new store at 307 Main Street.

The City of Red Wing, the Red Wing Port Authority and the Red Wing Housing and Redevelopment Authority (HRA) worked together with the company to help address some potential challenges for the new store.  The collaborative effort provided $84,000 in funding to complete environmental assessment and remediation within the commercial building, with $38,200 coming from the Port Authority.

“This is great news that not only shows more positive retail energy for Red Wing but it also shows what can happen when we work smarter together,” said Dan Rogness, Red Wing’s Community Development Director.  “We are very excited that Duluth Trading Company has chosen Red Wing as a location for a new store. Their decision to come here builds on other work that has helped us recruit new retailers to the city.”

The new store will be located in vacant space once occupied by a restaurant, and it will be next to the existing Red Wing Flagship Shoe Store.  Nearly 10,000 square feet will be occupied for merchandise, including an outlet; in addition, more space will be used on the upper floor for a call center.

The new store shows the continued retail interest in downtown Red Wing.  Last year, the Red Wing Bicycle Company, Rivertown Comics & Games , Backwoods Framing & Engraving, and the Red Wing Mercantile all opened stores.  They all participated in a recent Downtown Main Street Retail Challenge.  Red Wing also finished runner-up in the Deluxe Corporation’s Small Business Revolution Main Street completion.

Rogness noted that recognition goes to other economic development partners in Red Wing, including the Red Wing Area Chamber of Commerce, Red Wing Visitors and Convention Bureau, and Red Wing Downtown Main Street.  

About Duluth Trading

Duluth Trading is a rapidly growing lifestyle brand for the Modern, Self-Reliant American. Based in Belleville, Wisconsin, they offer high quality, solution-based casual wear, workwear and accessories for men and women who lead a hands-on lifestyle and who value a job well-done. They provide customers an engaging and entertaining experience.  Their marketing incorporates humor and storytelling that conveys the uniqueness of our products in a distinctive, fun way, and our products are sold exclusively through our content-rich website, catalogs, and “store like no other” retail locations. They are committed to outstanding customer service backed by our “No Bull Guarantee” - if it’s not right, we’ll fix it. Visit their website at

About the Red Wing Port Authority

The Red Wing Port Authority leads the economic and industrial development efforts within the Community Development Department of the City of Red Wing by bringing public and private sector resources and partners together to fund and advance key projects.  Its mission is to help Red Wing create new economic opportunities and good paying jobs that benefit the entire community through industrial and commercial development. For more information, please visit

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Dan Rogness, Community Development Director

Fast Fact Image

The 3-story building known as the Wagon Works was built in the 1860's; over the years the Wagon Works building was home to a number of uses and most recently had fallen into a state of disrepair. The City wondered if the building was beyond repair. The community worked with Knudsen's Caramels & Cheesecake to acquire and finance a top to bottom renovation of the Wagon Works building, which now serves as an example of just how one might take a building from a total state of disrepair to a community treasure. Today, the caramel business is stronger than ever and Knudsen Caramels are distributed nationwide.