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    3. What Does “Site Readiness” Really Mean?
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    What Does “Site Readiness” Really Mean?

    What Does “Site Readiness” Really Mean?

    April 7, 2026

    Shovel-ready. Development-ready. Certified. Investment-ready. The vocabulary of site readiness has expanded even as its meaning has remained stubbornly contested. Ask a company executive, a construction manager, a lender, or a state economic development official what “site readiness” means, and you’ll get a different answer from each. The one thing they tend to agree on: the gap between what programs promise and what companies actually need is still too wide, and the cost of that gap — in time, capital, and missed opportunity — is enormous.

    We asked a cross-section of site selection consultants, economic developers, and construction professionals to define the term in their own words. Their responses reveal both real progress and persistent blind spots. What emerges, read together, is less a consensus definition than a layered argument — one that the programs being built across the country are still, in many cases, only partially.

    Click here to read the original article from Area Development.

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